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India Post planning to Launch its Own E-Commerce Marketplace

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India Post has been connected with e-business in India since the start of this idea. In 241 years of its presence the Department of Posts has possessed the capacity to set up in excess of 1.5 lakh post offices, covering greatest number of pin codes than any logistics organization, and hence turning into a closest companion for the Indian Internet retailers. However this is somewhat evolving now, the Government worked system is soon going to launch its own e-trade marketplace. In a report by ET John Samuel, a part of Postal Services Board, said that India Post will be launching an Amazon and ebay like online store, which would be an overseen marketplace with solid look out for of who can sell and who can not. An accentuation would be made on selling of indigenous items like Darjeeling Tea, Kashmiri Saffron and so forth. "In one hand we have Rs 4909 crore worth the trouble related foundation modernization plan and then again, we are spending an alternate Rs 2000 crore to have new

Online Ad market to reach Rs 3,575 cr by March 2015: IAMAI-IMRB report

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The online publicizing market in India is anticipated to achieve Rs 3,575 crore by March 2015, with a Y-o-Y growth rate of 30 per cent. The online promoting market was pegged at Rs 2,750 crore in March 2014. These are the most recent discoveries of the 'Digital Advertising in India' report, mutually distributed by the Internet and Mobile Association of India (IAMAI) and IMRB International. Indian Digital Advertising Market Growth Source: IAMAI & IMRB International The report finds that presently, Search and Display are the main two supporters to the total digital advertisement spends in India. Of the Rs 2,750 crore digital advertisement market, Search promotions constitute 38 per cent of the general commercial spends, took after by Display advertisements, which help 29 per cent and Social Media helping 13 per cent of general digital advertisement spends. It is evaluated that the extent of spends on Search advertisements will decrease and spends will increment on Emai